The Long Goodbye

I copied this poster for Robert Altman’s The Long Good­bye from a tweet by Cas­sian Elwes. It’s one of my favorite films, an irrev­er­ent ada­p­ataion of Ray­mond Chandler’s nov­el. The poster is by Jack Davis, the great MAD Mag­a­zine car­toon­ist. I like how the poster uses the MAD for­mat to make itself hip and to poke fun at itself at the same time. The movie itself has none of this snarky comic tone, but it doesn’t mat­ter. The poster cap­tures the film and the era per­fect­ly.

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